Issue 141: Amazon Is Retiring Variation Themes

Hats with different colors

Hello, MyFBAPrep Sellers!

In today’s newsletter, we have yet more news and changes from Amazon, followed by packaging advice and fulfillment strategy for Q4. You’re also invited to an upcoming webinar we will be speaking at.

Amazon Is Retiring Variation Themes — Here’s What It Means for FBA Prep Operators

Amazon is purging depreciated variation themes on the cusp of Q4. Our co-founder and CEO Tom Wicky chimes in on what to do now.
Read the full article ➔

Beyond the Box: How Right-Sized, Digitally Printed Packaging is Rewriting the Rules for eCommerce Fulfillment

For many eCommerce brands and fulfillment providers, packaging has historically been an afterthought: a necessary step in the pick-pack-ship process that often lags behind advancements in automation. But with rising customer expectations, labor challenges, and mounting pressure to deliver both efficiency and brand value, it’s time for packaging to pull its weight.
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10 Amazon FBA Fulfillment Strategies for the Holiday Rush: Inventory Deadlines and Sales Strategies

If Amazon’s July 2025 Prime Day Sale was any indicator (a longer, more engaged event with substantial growth in spending and activity compared to previous years) this year’s Amazon holiday sales are sure to be big. Amazon FBA sets strict inventory requirements and firm deadlines—especially during the holiday season. To help your brand stay compliant and deliver a seamless customer experience, here are ten essential tips to guide your peak-season strategy.
Read the full article ➔

You’re Invited Breaking Out of the Status Quo of Corrugated Packaging

Join packaging influencer Adam Peek and industry leaders from EFI, Colgate, and MyFBAPrep for a fast-paced, insight-packed webinar on how the Packsize EFI X5 Nozomi is revolutionizing packaging automation, efficiency, and right-sizing for brands, 3PLs, and 4PLs across fulfillment, co-packing, re-packaging, and back-of-house applications.

In this partner-hosted webinar, you’ll learn:
* Why corrugated packaging is overdue for disruption – from supply chain automation and cost reduction to brand activation and consumer engagement
* Packaging pain points – inefficiencies, labor challenges, retailer pressure, and waste
* How the X5 Nozomi delivers – combining high-speed digital printing, inline right-sizing, and end-to-end automation
* Brand and 4PL perspectives – insights on real-world challenges and solutions
* Where the industry is headed – sustainability, personalization, operational velocity, and collaboration across the value chain

Register Here ➝

Until next time,

Rachel Go

Marketing Director, MyFBAPrep