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MyFBAPrep Interviews
Outsourcing and Process Optimization: A Chat With Yoni Kozminski of Escala

In this video, Rachel Go chats with Yoni Kozminski, CEO & co-founder of Escala and MultiplyMii. Yoni shares his advice for hiring internationally, outsourcing various roles, and optimizing your eCommerce business processes to set yourself up for future and continuing success. Yoni’s background Rachel Andrea Go: Thank you, Yoni, for joining me. Yoni is the...

By Rachel Andrea Go on July 03, 2024

Amazon
Amazon Advertising Best Practices: A Chat With Ritika Jain of MMF Infotech

In this video, Rachel chats with Rikita Jain, director and CEO of MMF Infotech Technologies. Ritika shares why she decided to start MMF Infotech, her focus on Amazon, the balance between SEO and advertising, and Amazon ads best practices. Transcript below. Rikita’s background Rachel Andrea Go: So, thank you, Ritika, for joining us. To start...

By Rachel Andrea Go on June 19, 2024

MyFBAPrep Interviews
Amazon and off-Amazon Growth Levers: A Chat With Will Haire of BellaVix

In this video, Rachel Go chats with Will Haire, CEO and founder of BellaVix. Will shares what drove him to start BellaVix, how they retain clients, reasons to be excited about Walmart Marketplace, growth levers on Amazon, and why merchants shouldn’t forget to look off Amazon as well. Transcript below. Will’s background Rachel Andrea Go:...

By Rachel Andrea Go on June 05, 2024

MyFBAPrep Interviews
The Role of Real Estate in eCommerce: A Chat With Jeff Vertun of CBRE

In this video, Rachel chats with Jeff Vertun, CBRE’s senior vice president of advisory & transaction services. Their discussion covers Jeff’s foray into commercial real estate, recent property price fluctuations, what to consider when selecting a warehouse location, and more. Transcript below. Jeff’s background Rachel Andrea Go: Hi, Jeff. Thanks for joining us. To kick...

By Rachel Andrea Go on May 22, 2024

MyFBAPrep Interviews
Creating Content With Research and Partnerships: A Chat With Tristan Williams of Envision Horizons

In this video, Rachel Go chats with Tristan Williams of Envision Horizons about managing marketing, creating content, learning about Amazon and eCommerce platform trends, and more. Transcript below. Tristan’s background Rachel Andrea Go: Thank you, Tristan, for joining me. Can you kind of start with how you got to where you are today, what you...

By Rachel Andrea Go on May 08, 2024

MyFBAPrep Interviews
Events As a Strategic Growth Tool: A chat With Brexton Bennett of aiCommerce

In this video, Rachel Go chats with Brexton Bennett, Head of Business Development at aiCommerce. Brexton shares how he went from teaching to running events in eCommerce, leveraging events as a marketing channel for aiCommerce, channel strategy and the evolving social media scene, and more. Transcript below. Brexton’s background Rachel Andrea Go: Thank you, Brexton,...

By Rachel Andrea Go on April 24, 2024

MyFBAPrep Interviews
Operations Drives Profit: A Chat With Kathleen Sullivan Garman of SullyGarman & Associates

In this video, Rachel Go chats with Kathleen Sullivan Garman, founder and CEO of SullyGarman & Associates and operations consultant to multiple brands and B2B companies. Rachel and Kathleen talk about the importance of operations in tandem with sales and marketing, the perils and opportunity of returns, and what to automate at different growth stages....

By Rachel Andrea Go on April 10, 2024

MyFBAPrep Interviews
Make Pricing Your Strength: A Chat With Mark Perone of Feedvisor

In this video, Rachel Go chats with Mark Perone, head of partnerships at Feedvisor. Rachel and Mark talk about strategic pricing with AI, the power of partnerships in B2B, and much more. A successful eCommerce strategy requires a streamlined multi-channel repricing approach backed by robust data and technology. Feedvisor Essentials provides an AI-powered repricer with...

By Rachel Andrea Go on March 27, 2024

MyFBAPrep Interviews
Amazon Reimbursement Insights: A Chat With Yoni Mazor of Getida

In this video, Rachel Go chats with Yoni Mazor, co-founder and chief growth officer of Getida. Yoni shares his founder story, common areas Amazon sellers should look for reimbursements, the role of education in Getida’s growth, their recent rebrand, and more. Transcript below. Yoni’s background Rachel Andrea Go: Thank you so much, Yoni, for joining...

By Rachel Andrea Go on March 13, 2024

MyFBAPrep Interviews
Amazon Inventory Complexities: A Chat With Chelsea Cohen of SoStocked

In this video, Rachel chats with Chelsea Cohen, co-founder and CEO of SoStocked. They discuss the creation of her company and its eventual acquisition by Carbon6, Amazon’s changing inventory fees, how merchants can optimize their operations for higher margins, and more. Transcript below. Chelsea’s background Rachel Andrea Go: Welcome, Chelsea, and thanks for joining today....

By Rachel Andrea Go on February 28, 2024

MyFBAPrep Interviews
Maintaining Balanced Books in Uncertain Times: A Chat With Anthony Domenici of BASECAMP

In this video, Rachel Go chats with Anthony Domenici, CFO and Co-founder of BASECAMP Consulting Group. Rachel and Anthony discuss how he found his footing during the Covid-19 pandemic thanks to help from a friend, his accounting advice for brands, the major red flags he sees in business financials, and more. Transcript below. Anthony’s background...

By Rachel Andrea Go on February 21, 2024

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