MyFBAPrep Blog
Consumer behaviors and preferences play a crucial role in a shopper’s purchasing decision. First-party data, in particular, has become critical to success in eCommerce, as it provides invaluable insights into customer expectations. In this article, we’ll delve into the significance of first-party data for your eCommerce brand, exploring how you can use it to create...
Customer feedback plays a critical role in shaping the success of an eCommerce business. It provides invaluable insight into what customers like and dislike about a product, service, or website and helps businesses make informed decisions to improve the buyer experience. Collecting feedback from consumers also contributes to building stronger relationships, boosting customer loyalty, and...
Tackling the intricacies of temperature-controlled logistics can be daunting — so much so that some 3PLs avoid it entirely. However, in industries such as food, beverages, and biopharmaceuticals, mastery of cold storage prep and shipping is a necessity. We’ll walk you through the basics of these complexities and how to navigate them to ensure your...
Amazon’s Fulfillment by Amazon (FBA) services allows merchants to tap into a powerful logistics platform that can serve millions of Amazon shoppers. But what about customers on other platforms? Managing inventory on this vast marketplace can be complex and challenging if you’re an aggregator who oversees multiple brands and sells through various sales channels. Keep...
Over two-thirds (69%) of online shoppers are less likely to make a return purchase with a retailer if an order fails to arrive within two days of the estimated delivery date. As an eCommerce seller, navigating the complex shipping landscape can feel daunting. With Amazon Freight, however, the journey becomes much smoother. If you’re seeking...
Approximately 29% of internet users between the ages of 16 and 64 admit their primary motivation for using social media is to seek inspiration for things to do or buy. The phenomenon known as social commerce is already revolutionizing the shopping experience. Only a few years ago, social networks were primarily used for personal connections:...
Social selling has become essential to a thriving eCommerce business. With the rise of social media, online sellers leverage these platforms to reach their target audiences and increase conversions. As a result, 73% of consumers have made a purchase because of something they saw on social media. Social selling involves more than simply promoting products...
This is a guest post from Ryan Flynn. Ryan is the founder and CEO of Charmac, a digital marketing agency that helps retail-focused brands reach more customers on Amazon. Charmac provides content creation and done-for-you account management solutions to help you succeed in the Amazon marketplace. Whether you need a new or refreshed product page...
Becoming an Amazon seller lets you tap into the platform’s 300 million customers. Also, opting in to the company’s FBA program gives you access to its many benefits that go beyond fulfillment. However, joining this circle means you’ll have to contend with Amazon’s plethora of fees. In this guide, we’ll help you understand and navigate...
Shipping costs play a significant role in attracting and retaining eCommerce customers. By cutting your logistical expenses, you can increase your profits and differentiate your products from your competitors, which helps you stand out in a crowded market. Read on to learn some top tips to reduce your Amazon shipping costs, from leveraging Amazon’s programs...
Amazon is a major player in the eCommerce industry, providing online sellers with a massive platform to reach millions of customers across the globe. One of its most popular services is Amazon Multi-Channel Fulfillment (MCF), which allows sellers to take advantage of Amazon’s vast fulfillment network to complete orders from other sales channels. Amazon MCF...
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