Christine Warren is an executive leader in logistics operations, account management, and client success. Tune into this MyFBAPrep interview to learn key shipping strategies, how to think about logistics, 3PL mistakes to avoid, what to ask before choosing a fulfillment partner, and much more. Transcript below. Christine’s background Rachel Andrea Go: Thank you, Christine, for...
Learn about the foundations and best practices of selling CPG products on marketplaces like Amazon, including how to balance inventory and demand, manage the customer experience, and the pros and cons of building a CPG brand. Transcript below. Ryan’s background Rachel Andrea Go: Thank you so much, Ryan, for coming to join the MyFBAPrep interview...
Learn why TikTok Shop took the eCommerce and social commerce industry by storm, including how it’s unique from marketplaces and other social platforms, common reasons merchants fail, and the logistics behind fulfillment. You can also check out Michelle’s free TikTok Shop training here. Transcript below. Michelle’s background Rachel Andrea Go: Thank you again, Michelle, for...
In this video, Autron Co-founder & CTO Julian Timings discusses machine learning in Amazon advertising, the importance of retargeting, balancing inventory and ads in Q4, and much more. Transcript below. Julian’s background Rachel Go: First off, thank you so much, Julian, for coming on to chat with me for the MyFBAPrep interview series. To kick...
In our latest MyFBAPrep interview, learn all about Amazon DSP, dayparting, tips for growing your eCommerce business, consumer spending habits, and much more in our discussion with Nadine Schöpper, Co-founder and Co-CEO of BidX. Check out the recording and transcript below. Transcript below. From business information systems and data analytics to launching a machine-learning Amazon...
In this video, Rachel Go chats with Gregory Elfrink, director of marketing at Empire Flippers. Rachel and Greg talk about the details of selling your business in the eCommerce space, timelines to expect, multiples he has seen over 8 years of buying and selling businesses, and what to watch out for on both the buyer...
In this video, Rachel Go chats with StartSure CEO and founder Tim DiPietro about some common points of confusion when it comes to inventory insurance. They also discuss what inventory insurance covers, who is responsible for insuring goods in the warehouse, and much more. Transcript below. Tim’s background Rachel Andrea Go: So, thank you, Tim,...
In this video, Rachel Go chats with Yoni Kozminski, CEO & co-founder of Escala and MultiplyMii. Yoni shares his advice for hiring internationally, outsourcing various roles, and optimizing your eCommerce business processes to set yourself up for future and continuing success. Yoni’s background Rachel Andrea Go: Thank you, Yoni, for joining me. Yoni is the...
In this video, Rachel chats with Rikita Jain, director and CEO of MMF Infotech Technologies. Ritika shares why she decided to start MMF Infotech, her focus on Amazon, the balance between SEO and advertising, and Amazon ads best practices. Transcript below. Rikita’s background Rachel Andrea Go: So, thank you, Ritika, for joining us. To start...
In this video, Rachel Go chats with Will Haire, CEO and founder of BellaVix. Will shares what drove him to start BellaVix, how they retain clients, reasons to be excited about Walmart Marketplace, growth levers on Amazon, and why merchants shouldn’t forget to look off Amazon as well. Transcript below. Will’s background Rachel Andrea Go:...
In this video, Rachel chats with Jeff Vertun, CBRE‘s senior vice president of advisory & transaction services. Their discussion covers Jeff’s foray into commercial real estate, recent property price fluctuations, what to consider when selecting a warehouse location, and more. Transcript below. Jeff’s background Rachel Andrea Go: Hi, Jeff. Thanks for joining us. To kick...
In this video, Rachel Go chats with Tristan Williams of Envision Horizons about managing marketing, creating content, learning about Amazon and eCommerce platform trends, and more. Transcript below. Tristan’s background Rachel Andrea Go: Thank you, Tristan, for joining me. Can you kind of start with how you got to where you are today, what you...