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How to Craft Your Bundling Strategy For DTC Success
Perfect pairs exist all around us — salt and pepper, lemon and lime, milk and cookies. Chances are your favorite online store also hosts its own perfect pairs in a smart bundling strategy. Crafting a DTC bundling strategy is the secret to leveraging the sales potential of these perfect pairs and ensuring your brand stands out against competitors.
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Podcasts

From Cart to Customer: How to Optimize Your eCommerce Logistics with Taylor Smits [Ep.158]
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Prime Talk: PT131- Taylor Smits - Co-Founder & Chief Supply Chain Officer at My FBA Prep
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The Opportunity Podcast: How to Get the Most Out of Your 3PL Fulfillment With Taylor Smits [Ep. 99]
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Two Amazon Sellers and a Microphone: #198 - How Enterprise Level Amazon Sellers Can Benefit From Using A 3PL Network with Taylor Smits
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Return on Podcast: Structuring Your E-Commerce Logistics - Return on Podcast Ep. 3 with Taylor Smits
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Riverbend Consulting: eCommerce Logistics
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Amazon Seller Insights: Leverage 3PL Expertise to Win Amazon Race— Taylor Smits
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The Smartest Amazon Seller: Episode 106: FBA Scales. Getting inventory into FBA doesn't. Best solutions with Taylor Smits
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Next Level eCommerce: The Amazon Mafia vs. The Ticket Mafia: Choose Your Own Adventure - Taylor Smits
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808 Podcast: #423 Taylor Smits - My FBA Prep
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Stories From Our Blog

As lucrative as Amazon can be, it’s a hard place to build your brand. A majority of Amazon shoppers are brand agnostic. In fact, 65% of surveyed consumers said they would feel comfortable buying from names they’ve never heard of before on marketplaces like Amazon. Amazon A+ Content, however, provides a golden opportunity to showcase...

Amazon has updated their shipping template, so we’re here to give you some new step-by-step instructions to create an FBA shipping plan. Properly creating a shipping plan is vital to getting your goods into FBA without any delays. These 8 simple steps (with photos) will have you on your way in no time. Step 1:...

Two thousand characters. That’s how much space you have in your Amazon product descriptions to impress your customers. That might sound like a lot, but it’s easy to max out on characters when your description is one of the only things your customers have to base their purchase decisions on. Needless to say, having a...

We’ve all witnessed the power of a successful brand partnership. Case in point: Red Bull and GoPro, or Nike and Michael Jordan. All of these brands seem to make sense together, and over the years, both partnerships have proved extraordinarily fruitful. Fortunately, you don’t need to be a Red Bull or a Michael Jordan to...

Webinar and virtual events bring a rare advantage to the table. For one, you don’t need a huge budget to pull off a massive (and successful) event. Secondly, there are various types of events you can host to boost your customer acquisition strategy. For example, BarkBox, a dog toy subscription service, cleverly hosts Open BARK...

For DTC brands, a social media presence is all but a prerequisite for remaining competitive. It’s an excellent channel for customer acquisition, and doubles as a way to listen to your customers and collect their feedback. Not only is social media teeming with opportunities to engage new audiences, but most customers now expect your brand...

When first starting an eCommerce business, you may be surprised to learn there’s far more involved than just buying and selling stock. You also need to manage the order fulfillment process, finances, marketing, customer service, product development, and more. As your business grows, you may reach a point where you need to outsource to avoid...

Amazon is one of the largest eCommerce companies in the world. In 2020, Amazon achieved $386 billion in revenue, over half of which was generated by third-party sellers. Selling products on Amazon has become a highly profitable channel for entrepreneurs. In this article, we will explore the four most popular ways to sell on Amazon. Keep...

Kaspien partners with popular eCommerce brands on multiple channels to provide real-time analytics, a comprehensive supply chain, brand protection and optimization, algorithmic advertising, multi-marketplace tools, and more. They have the unique experience and tech stack to help sellers grow and expand across marketplaces successfully and profitably. Kaspien has partnered with more than four thousand brands,...

Caveman Foods provides Paleo-friendly snacks that are delicious, nutritious, and made with natural ingredients. They cut out artificial sweeteners, GMOs, dairy, soy, and gluten. Their guilt-free snacks are either Paleo Certified or Paleo-Friendly Certified, making them excellent for hiking, camping, road trips, or just taking along for when you feel like a healthy treat. Needless...

Your brand will always need to invest in DTC customer acquisition, since you’ll always need an influx of customers. But it’s possible customers may no longer need you. It’s a harsh truth, but one you need to face. Today, the average person sees up to 5,000 ads per day. On Amazon alone, a whopping 78%...

This is a guest post from Brooke Morrow. Brooke is a Paid Marketing Manager at Kaspien, an eCommerce company that offers a full suite of seller tools to help brands sell online. Brooke has years of experience running advertising accounts across Facebook, Google, Instagram, Yelp, and other social platforms for Fortune 500 companies and local...
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