Channel Diversification: Diving Into DTC and Other Marketplaces
Maintain brand consistency while investing in channel diversification to protect your brand, acquire more customers, and mitigate risks.
Risks of Switching Your eCommerce Logistics Setup
Revamp your eCommerce logistics to boost efficiency and customer satisfaction. Discover key strategies for smooth transitions and more.
10 Ways to Optimize Logistics to Protect Your Brand
When you optimize your logistics, you guard your buyer experience, prevent poor reviews and mishaps, and protect your brand.
10 Critical Questions to Ask Before Choosing Your Fulfillment Partner
Choosing a fulfillment service can be overwhelming. Here are 10 critical questions to ask before deciding.
Amazon 1P vs 3P: Benefits of Each and Why to Move From 1P to 3P
Amazon 1P vs 3P is the battle for eCommerce dominance. We’ll break down the differences and why you should switch from selling 1P to 3P.
MyFBAPrep Blog
As an eCommerce entrepreneur, you have multiple ways to grow your sales. However, many brands struggle to harvest the most value from each customer who visits their site (without spending an arm and a leg on new advertising and marketing). If traffic to your website is high and customers are following through on purchases, you...
Perfect pairs exist all around us — salt and pepper, lemon and lime, milk and cookies. Chances are your favorite online store also hosts its own perfect pairs in a smart bundling strategy. Crafting a DTC bundling strategy is the secret to leveraging the sales potential of these perfect pairs and ensuring your brand stands...
eBay was one of the earliest eCommerce platforms, founded in 1995 when Amazon was just a year old. Previously a marketplace primarily for selling used items, the company has transformed itself into a powerful platform for various brands and businesses. If you’re looking to launch your enterprise on eBay or are considering it as a...
Are you considering an additional sales channel for your eCommerce business? Or are you a popular retail brand looking to get started with eCommerce, and want to get your products in front of millions of customers? If so, the Wish marketplace may be the platform for you. In this article we’ll introduce Wish.com and how...
Your Amazon Inventory Performance Index (IPI) score dictates important aspects of your business, such as your inventory limits and FBA fees. It can be scary when your IPI veers toward the red and Amazon starts cutting your FBA storage, but it’s not impossible to turn things around. In this article, we’re going to break down:...
2022 is the year of omni-channel selling. If you aren’t selling successfully on Amazon, the world’s largest online marketplace, it’s time to change that. The platform is home to more than 9.5 million global sellers offering every product you can think of (and then some). So, how do you stand out? To get the most...
Despite pandemic restrictions tapering off and shoppers returning to stores in person, people continue to buy online more than ever before. U.S. eCommerce sales grew by 14.2 percent in 2021. Selling omni-channel (that is, everywhere) has never been more important, and retailers are challenged to adopt this strategy effectively in the midst of so many...
eCommerce business owners know one of the challenges of operating a digital-only company is the lack of direct customer interaction. That face-to-face opportunity to ask customers what they think of your product or how they heard about your business is nowhere to be found. Yet, customer feedback remains critical to understanding the consumer journey and...
The first thing you do when you arrive on an eCommerce landing page is start scrolling, sometimes even before the page has fully loaded. This is often an automatic, subconscious behavior. The elements you see as you scroll, and the order you encounter them in, all contributes to your brand and buyer experience. High performing...
The Walmart Marketplace is a robust online selling platform. Backed by Walmart’s widely recognized brand, it’s appealing to businesses looking for additional sales channels or those who want to try their hand at eCommerce. However, there are some initial steps to complete before becoming a Walmart Marketplace seller. To help you out, we’ll discuss them...
Did you know the ports along the American West Coast are governed by the same union? It’s called the International Longshore and Warehouse Union (ILWU), and their current contract, which took effect in 2019, will expire on July 1st, 2022. Not every contract renewal results in supply chain disruptions and ports being shut down. However,...
This is a guest post from Matthew Rickerby. Matthew is the Director of Marketing at Skubana, a leading solution for multi-channel, multi-warehouse DTC brands. For the past 10 years, he’s covered eCommerce topics ranging from SEO to supply chain management. Measuring and understanding your eCommerce inventory turnover is critical to manage your inventory effectively and...
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