This is a guest post from Empire Flippers, removing the friction from buying and selling online businesses and have helped people buy and sell over $400 million worth of online businesses. When Amazon and DTC sellers come to the end of a year of selling, they tend to ask themselves: “Can I repeat the same level...

By Guest on November 10, 2022

Thinking about giving influencer marketing a try? The stats are on your side. Influencer marketing hit $13.8 billion in 2021 and is set to expand an extra 19% to $16.4 billion in 2022. Whether you sell clothing or car accessories, influencer marketing effectively gets the word out about your brand, builds consumer trust, and drives...

By Tom Wicky on November 03, 2022

This is a guest post from Payro, a short-term loan for businesses specifically to cover payroll on time, even when cash flow is thin. Payro secures funds instantly, so they are available for weekly, biweekly or monthly payroll. Every business is trying to find that competitive edge that will help them crush the competition, scale,...

By Guest on October 27, 2022

If you’ve ever attended an eCommerce event, you’ll know how incredible and insightful they can be. eCommerce events, conferences, and summits are bound to be overflowing with value and innovative insights. After attending an event, be it online or in-person, you’ll walk away with a newfound love for your business. Hear about the latest innovations,...

By Rachel Andrea Go on October 20, 2022

We’ve all been there before. Growth figures are strong, customers are happy, and it seems like your business can’t get any better. Then you’re blindsided by a problem that threatens to wipe away everything you’ve worked for. Whether it’s a marketing platform suspension, costly stockouts, or a new sales platform you can’t understand, the outlook...

By Rachel Andrea Go on October 18, 2022

The eCommerce industry is ever-changing. Things move fast and trends come and go. In an industry that’s always evolving, you need to stay on your toes. Jump on a trend too late and you may have to stand on the shorelines as your competitors (and customers) sail on by. If you want to improve your...

By Rachel Andrea Go on October 13, 2022

Need a way for your eCommerce brand to stand out? Turn your attention to acquiring and sharing social proof. From glowing product reviews to heartfelt customer shoutouts, social proof is one of the most effective ways to get your target customer’s attention, build trust and close more sales. 82% of consumers have purchased, researched, or...

By Tom Wicky on October 11, 2022

Just when we thought selling on Amazon couldn’t get more expensive, it has. Amazon delivered the blow that service fees will be increasing once again. This price hike now joins the inventory limits and rising ad costs sellers must contend with in the most critical selling season and beyond. To give you an idea, third-party...

By Tom Wicky on October 04, 2022

Demand is high. Orders are rolling in. Yet, stock levels are at zero and the warehouse shelves are empty.  What do you do? Sell through and ship items later, or put all orders on hold until stock levels are replenished? Selling products when you don’t have inventory can be a risky retail strategy. Implement a...

By Rachel Andrea Go on September 29, 2022

Want to know Wayfair’s secret to building a $5.6 billion empire? Email marketing. With email users expected to reach a whopping 4.59 billion by 2025 and 65% of consumers anticipating they’ll use digital shopping channels more in the future, email marketing is the solution that growing brands have been looking for. Armed with an effective email marketing...

By Rachel Andrea Go on September 27, 2022

What do NASA, Kroger, and the BBC all have in common? Showstopping content marketing strategies. Using blog posts, videos, and everything in between, these brands have cracked the code on capturing the hearts and wallets of their target audience with show content. And it’s easy to see why. Not only are there 5 billion digital...

By Rachel Andrea Go on September 22, 2022

This is a guest post from Career Karma, the easiest way to find a job training program online. They help over 1 million workers navigate their careers every month through advice and coaching.  Running an eCommerce business can be challenging for both first-timers and established business owners. Primarily, it’s crucial to understand the market and...

By Guest on September 20, 2022