Rachel Andrea Go

Rachel is the marketing director of MyFBAPrep, and a remote marketing manager with a background in building scalable content engines. She creates content that wins customers for B2B ecommerce companies, and has scaled organic acquisition efforts for companies like Deliverr and Skubana.
Conversions
eCommerce European Expansion: 8 Steps to Expand to Europe

The European eCommerce market is expected to hit USD $634.10 billion in 2023 — and that trajectory is projected to continue to climb. With a forecasted annual growth rate (CAGR) of 9.34% from 2023 to 2027, experts anticipate the market volume will escalate to USD $906.20 billion by 2027. Achieving success in one market is...

By Rachel Andrea Go on September 07, 2023

MyFBAPrep Updates
MyFBAPrep Tops South Florida Business Journal’s “Fast 50” List of South Florida’s 50 Fastest-Growing Companies of 2023

Prestigious List Showcases the Highest Percentage Revenue Growth Over Two Years Coral Springs, Fl. (Aug. 25, 2023) – MyFBAPrep, an eCommerce warehouse and logistics network, announced today that it has topped South Florida Business Journal’s “Fast 50” List, which features the 50 fastest-growing companies within the Miami-Dade, Broward and Palm Beach counties with revenues under...

By Rachel Andrea Go on August 25, 2023

Fulfillment and Logistics
10 Ways to Optimize Logistics to Protect Your Brand

Protecting your brand integrity in the competitive eCommerce marketplace requires more than offering high-quality products and stellar customer service. Logistics is another key component of this concept that retailers often overlook. A positive delivery experience is paramount to your supply chain brand protection strategy. Nearly 84% of consumers are less likely to repurchase from a...

By Rachel Andrea Go on August 15, 2023

Fulfillment and Logistics
What to Look For From Your Warehouse If You Sell Perishables

Successfully handling and selling perishable goods is a formidable challenge in the eCommerce industry, but it’s also a rewarding opportunity for sellers looking to expand into this market. As the name suggests, perishable goods are items that have a finite shelf life due to their sensitivity to environmental conditions such as temperature, humidity, and time....

By Rachel Andrea Go on August 03, 2023

Conversions
The Voice Commerce Revolution: How to Optimize Your Ecommerce Store for Voice Search

In the fast-paced digital world, one technological advancement is subtly reshaping the eCommerce landscape: voice commerce. With consumers continuously seeking convenience and efficiency in their shopping experiences, this new approach has surged in popularity and transformed the way people browse, select, and purchase products online. Voice commerce represents more than additional convenience, though; it’s a...

By Rachel Andrea Go on July 20, 2023

Amazon
What is Seller Fufilled Prime?

Generating billions of dollars in sales, Amazon has solidified their position as a go-to platform for online shopping worldwide. Central to that success is their Prime program, a membership service offering numerous benefits, including free two-day shipping, streaming media, and more. As of Amazon’s last public report, they had over 200 million Prime members worldwide,...

By Rachel Andrea Go on July 11, 2023

Conversions
eCommerce Funding Options: Where to Find the Capital to Grow Your Brand

In the third quarter of 2022 alone, eCommerce retail companies received a staggering $4.6 billion dollars in funding, underscoring the vital role funding plays in the industry. You need money to expand your inventory, launch marketing campaigns, and hire new employees, and thankfully, various funding options are available. From stocking up inventory and expanding product...

By Rachel Andrea Go on July 04, 2023

Conversions
Sustainable branding: How to make your business more eco-friendly

Sustainability isn’t simply a buzzword in eCommerce — it’s a commitment and an essential part of any forward-thinking brand’s business strategy. The contemporary consumer is increasingly concerned about environmental issues, which drives their purchasing decisions toward businesses that demonstrate a clear dedication to sustainable practices. In fact, 44% of consumers actively patronize brands that align...

By Rachel Andrea Go on June 27, 2023

Conversions
a computer monitor with a security lock on it
Tips for Enhancing the Security of Your eCommerce Platform

When selling online, platform security is of utmost importance. With the increasing volume of online transactions and data sharing, it’s critical eCommerce platforms are secure enough to protect sensitive customer data and financial information. Cybersecurity threats and data breaches are becoming more prevalent, and this can have devastating consequences for eCommerce businesses, including loss of...

By Rachel Andrea Go on June 22, 2023

Conversions
7 Ways to Gather Customer Feedback

Customer feedback plays a critical role in shaping the success of an eCommerce business. It provides invaluable insight into what customers like and dislike about a product, service, or website and helps businesses make informed decisions to improve the buyer experience. Collecting feedback from consumers also contributes to building stronger relationships, boosting customer loyalty, and...

By Rachel Andrea Go on June 13, 2023

Amazon
an amazon truck
What is Amazon Freight and Why to Use It

Over two-thirds (69%) of online shoppers are less likely to make a return purchase with a retailer if an order fails to arrive within two days of the estimated delivery date. As an eCommerce seller, navigating the complex shipping landscape can feel daunting. With Amazon Freight, however, the journey becomes much smoother. If you’re seeking...

By Rachel Andrea Go on June 06, 2023

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