Taylor Meeker

Taylor Meeker is the assistant director of alumni and career services marketing - programs lead for Washington and Lee University. She is interested in eCommerce, content, and marketing in general.
Fulfillment and Logistics
A Guide to Importing Perishables: A Coffee Tale

The rich aroma of your morning coffee masks a complex global journey. To reach your cup, those beans have traveled thousands of miles, crossing oceans and continents. How they maintain their freshness throughout this trek lies in the art and science of shipping perishable food. In this article, we’ll explain how to ship perishable food,...

By Taylor Meeker on August 01, 2023

Conversions
a hand holding a phone surrounded by social icons
The Benefits of Integrating Social Commerce Into Your eCommerce Platform

Approximately 29% of internet users between the ages of 16 and 64 admit their primary motivation for using social media is to seek inspiration for things to do or buy. The phenomenon known as social commerce is already revolutionizing the shopping experience. Only a few years ago, social networks were primarily used for personal connections:...

By Taylor Meeker on June 01, 2023

Amazon
How to reduce your Amazon shipping costs

Shipping costs play a significant role in attracting and retaining eCommerce customers. By cutting your logistical expenses, you can increase your profits and differentiate your products from your competitors, which helps you stand out in a crowded market. Read on to learn some top tips to reduce your Amazon shipping costs, from leveraging Amazon’s programs...

By Taylor Meeker on May 18, 2023

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