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Channel Diversification: Diving Into DTC and Other Marketplaces

Maintain brand consistency while investing in channel diversification to protect your brand, acquire more customers, and mitigate risks.

August 12, 2024 | By Tom Wicky

Risks of Switching Your eCommerce Logistics Setup

Revamp your eCommerce logistics to boost efficiency and customer satisfaction. Discover key strategies for smooth transitions and more.

August 14, 2024 | By Rachel Andrea Go

10 Ways to Optimize Logistics to Protect Your Brand

When you optimize your logistics, you guard your buyer experience, prevent poor reviews and mishaps, and protect your brand.

August 15, 2023 | By Tom Wicky

10 Critical Questions to Ask Before Choosing Your Fulfillment Partner

Choosing a fulfillment service can be overwhelming. Here are 10 critical questions to ask before deciding.

January 03, 2023 | By Tom Wicky

Amazon 1P vs 3P: Benefits of Each and Why to Move From 1P to 3P

Amazon 1P vs 3P is the battle for eCommerce dominance. We’ll break down the differences and why you should switch from selling 1P to 3P.

May 16, 2024 | By Rachel Andrea Go

MyFBAPrep Blog

Fulfillment and Logistics
How We Utilize Custom Machinery to Optimize Your Logistics

If you’re not already using custom machinery in your FBA prep process, then now is the time. With specialized tools uniquely designed and deployed for your brand’s processes, you can accelerate turnaround times, improve bundling, and prepare your business to scale, for example. Setting up and integrating custom machinery into your current workflows, however, can...

By Rachel Andrea Go on November 19, 2024

Conversions
The Double-Edged Sword of AI and eCommerce

Artificial intelligence (AI) is rapidly transforming eCommerce, bringing benefits as well as challenges. Businesses are adopting AI to streamline operations, personalize the customer experience, and boost sales. However, ethical considerations and potential misuse of AI technology have given rise to new concerns. Keep reading as we explore the rapidly expanding role of AI and eCommerce,...

By Taylor Meeker on November 14, 2024

Conversions
How to Use eCommerce Data Analytics to Build Your Business

In today’s fiercely competitive online environment, data isn’t a luxury — it’s the fuel that propels businesses forward. Whether you sell on Amazon or are building your own storefront, embracing an eCommerce data analytics approach unlocks numerous benefits. Imagine optimizing your marketing campaigns, streamlining operations, and managing inventory with laser precision. This is the power...

By Rachel Andrea Go on November 12, 2024

Amazon
What is the Amazon Transparency Program?
Transparency Barcodes: What They Are and How to Use Them to Protect Your Brand

Amazon selling is often touted as one of the biggest opportunities of the century, with the marketplace attracting 3.09 billion users per month and generating $1.57 billion in daily sales. But not even Amazon is a completely safe bet: In 2023, the eCommerce juggernaut “found, seized and discarded more than 7 million” counterfeit items. Despite...

By Tom Wicky on November 11, 2024

Fulfillment and Logistics
How to Build Strong Partnerships With Logistics Providers (With Tips From an Expert)

A reliable logistics provider is crucial for a successful eCommerce venture. Companies that focus on supply chain optimization can expect a 10%–15% reduction in total logistics costs, and these services bring such impactful efficiencies. The right logistics provider partner can dramatically improve a business’s bottom line by optimizing processes, slashing costs, and elevating customer satisfaction....

By Rachel Andrea Go on November 07, 2024

Fulfillment and Logistics
Preparing Your Inventory for Q4 eCommerce Sales

Q4 is the most important sales period of the year; depending on what your store offers, most sellers can expect a 2%–70% boost in sales for the period. In 2023, U.S. eCommerce sales saw an increase in revenue from $268.745 billion in Q3 to $322.862 billion in Q4 eCommerce revenue, matching a five-year trend of...

By Rachel Andrea Go on November 05, 2024

Amazon
a woman taping a box on an assembly line
Amazon Fulfilled By Merchant 101: Everything You Ever Wanted to Know

Sellers on Amazon have two main choices for their order fulfillment: Fulfillment by Amazon (FBA) or Amazon Fulfilled by Merchant (FBM). To navigate the vast marketplace successfully, it’s critical to build the right strategy around these models. Although FBA is the more popular option (a whopping 82% of sellers use it), Amazon Fulfilled By Merchant...

By Rachel Andrea Go on November 04, 2024

MyFBAPrep Interviews
Retargeting, attribution, and ad spend: An interview with Julian Timings of Autron

In this video, Autron Co-founder & CTO Julian Timings discusses machine learning in Amazon advertising, the importance of retargeting, balancing inventory and ads in Q4, and much more. Transcript below. Julian’s background Rachel Go: First off, thank you so much, Julian, for coming on to chat with me for the MyFBAPrep interview series. To kick...

By Rachel Andrea Go on October 31, 2024

Amazon
An Amazon Listing Optimization Guide That Minimizes Returns

The average Amazon return rate can vary greatly depending on the product: While some categories hover around 5% to 15%, others, like clothing, jewelry, and electronics, can see a returns rate as high as 40%. That’s a significant chunk of profits vanishing. High return rates can hurt your seller reputation and even lead to account...

By Rachel Andrea Go on October 29, 2024

Direct to Consumer
The Critical Pivot: Embracing Change in Your Business Model

eCommerce is an industry of continuous fluctuation. Beyond dedication and fresh ideas, success hinges on recognizing when your business model needs a fundamental shift. From evolving customer habits to tech leaps and crowded markets, understanding when and how to pivot strategically can mean the difference between stagnation and skyrocketing your business. Keep reading to learn...

By Taylor Meeker on October 24, 2024

Conversions
Bridging Creative and Technical Teams: An eCommerce Leadership Perspective

The world of eCommerce thrives on the harmonious interplay of creativity and technology. Success in this space hinges on eCommerce retailers’ ability to integrate these seemingly disparate forces seamlessly. This requires a nuanced understanding of both, as well as the fostering of effective collaboration among the creative and technical teams that drive them. Drawing on...

By Taylor Meeker on October 22, 2024

Amazon
How to Conduct an Effective Amazon FBA Audit

To thrive on the Amazon marketplace, you need to do more than just list products. It demands an eye for optimization and a proactive approach to identifying hidden revenue leaks. Regular FBA audits are your secret weapon for maximizing profits, streamlining operations, and staying ahead of the competition. Keep reading to learn how to conduct...

By Rachel Andrea Go on October 17, 2024

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