Rachel Andrea Go

Rachel is the marketing director of MyFBAPrep, and a remote marketing manager with a background in building scalable content engines. She creates content that wins customers for B2B ecommerce companies, and has scaled organic acquisition efforts for companies like Deliverr and Skubana.
Amazon
Amazon FBA Grade and Resell Explained: Benefits, Challenges, and Strategies for Success

Sustainability in eCommerce is no longer just a buzzword — it’s a necessity. With consumers gravitating towards eco-conscious businesses, sellers are finding ways to embrace these values amid their operational challenges. One significant hurdle is managing returns, which can accumulate and drain resources like space, time, and profits. Enter Amazon FBA Grade and Resell. This...

By Rachel Andrea Go on February 18, 2025

Amazon
How to Boost Sales and Customer Loyalty With Amazon Subscribe and Save

Amazon listings show the number of items purchased in the last month. This represents a shift toward greater transparency based on recent customer feedback, compared to the previously aggregated reviews over a listing’s lifetime. Source That display does more than simply track sales — it enhances seller listings and builds credibility, subtly nudging potential buyers...

By Rachel Andrea Go on February 06, 2025

Amazon
How to Win the Amazon Featured Offer (Formerly Buy Box): A Complete Guide for Sellers

For Amazon buyers, the Amazon Featured Offer is a nice design element that provides seamless shopping. But for sellers, it’s a golden ticket. Winning it places your product front and center to capture a majority of sales. However, having the lowest price isn’t enough to secure this coveted feature — Amazon looks at everything from...

By Rachel Andrea Go on February 04, 2025

Amazon
Exploring Amazon Seller Central Tips & Key Features

After perfecting your listings and going live on Amazon, you may find Seller Central overwhelming. This complex dashboard is packed with tabs, reports, and settings. Amazon Seller Central is your business’s command center, handling everything from inventory and orders to ads and customer interactions. Many sellers, however, only scratch the surface of what the dashboard...

By Rachel Andrea Go on January 30, 2025

Amazon
SFP Amazon: Unlocking Seller Fulfilled Prime

In the extremely competitive world of eCommerce, one key aspect can make or break your business: free and fast shipping. Amazon set the bar high for this offering in part thanks to their Prime program, which enables free same- and two-day delivery. Now, two-day shipping is the standard expectation for online consumers. For third-party sellers,...

By Rachel Andrea Go on January 28, 2025

Amazon
Amazon FBA vs FBM: Which Fulfillment Option Is Right for You?

Selling on Amazon gives you access to the eCommerce behemoth’s customer base that spans more than 100 countries and regions. Choosing the right fulfillment strategy (Amazon FBA vs FBM), however, can make or break your efforts on the platform. Your decision between the marketplace’s two programs — Fulfillment by Amazon (FBA) and Fulfilled by Merchant...

By Rachel Andrea Go on January 23, 2025

Amazon
What Is Amazon FBM Fulfillment?

As eCommerce sellers delve into Amazon’s expansive marketplace, they must make an important decision: how to fulfill customer orders. With various options available, understanding which one suits your business model is critical to your success. This leads to the question, what is Amazon FBM fulfillment? To simplify your choice, we’ll explain one of the platform’s...

By Rachel Andrea Go on January 21, 2025

Amazon
Amazon FBA Returns: How They Work for FBA Sellers

As a participant in Amazon’s FBA program, you enjoy several attractive perks. Once you’re in, you can focus on growing your business while Amazon takes over the logistics, from storage and packing to shipping — and that includes Amazon FBA returns. Amazon’s FBA return process is easy and convenient in many ways. When customers want...

By Rachel Andrea Go on January 14, 2025

Amazon
3PL FBA Services to Reduce Overhead and Optimize Profit

Fulfilled by Amazon (FBA) is an Amazon service that lets third-party sellers use the platform’s own warehousing, fulfillment, and customer service. Through the program, sellers can access two-day shipping and the Prime label for less than the cost of most major carriers. Thanks to these perks, an estimated 94% of Amazon sellers use FBA, but...

By Rachel Andrea Go on January 09, 2025

Amazon
The Benefits of Using a 3PL for Amazon FBA

With Fulfilled by Amazon (FBA), vendors can hand off some of the burden of selling to Amazon, which handles warehousing, fulfillment, and customer service for returns in the program. The platform’s fulfillment services also cost less compared to building infrastructure to meet the two-day delivery requirements for the Prime badge, meaning FBA can increase sales...

By Rachel Andrea Go on January 07, 2025

Case Studies
How MyFBAPrep Processed 2 Million+ Units for Shapermint Driving Their Global Expansion

Shapermint creates comfortable, shape-enhancing underclothes that accommodate all body types. The brand has been a champion of women’s confidence and offers a chic line of shapewear that blends comfort with the promise of a polished look. From figure-flattering camisoles to supportive bras and smoothing leggings, Shapermint products promote body positivity and inclusivity. With their popularity...

By Rachel Andrea Go on January 01, 2025

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