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MyFBAPrep Blog

MyFBAPrep Interviews
Amazon Influencers Focus on Conversions vs. Traffic: A Chat With Liz Saunders of Fluencer Fruit

In this video, Rachel Go chats with Liz Saunders, Founder of Fluencer Fruit. Rachel and Liz discuss Liz’s journey with Jungle Scout, how she learned to communicate with both creative and technical teams, and her journey building Fluencer Fruit. They also talk about the differences between Amazon influencers and social media influencers, how UGC affects...

By Rachel Andrea Go on January 24, 2024

Fulfillment and Logistics
Eco-friendly Returns: Rethinking Reverse Logistics

Although returns are an unpleasant hassle for eCommerce business, they also take a heavy toll on the environment. Online returns generate over five billion pounds of landfill waste each year. Worse, many of these items are still in good condition. As an eCommerce business owner, you’re obligated to be aware of the environmental impact of...

By Tom Wicky on January 22, 2024

Amazon
Amazon Best Sellers Rank: What Is BSR?

In the Amazon marketplace, every seller dreams of topping the charts and seeing their product listed as a bestseller. The key to this achievement is decoding the Amazon Best Sellers Rank (BSR). BSR provides a snapshot of a product’s popularity and sales performance relative to other offerings in its category. While it may seem like...

By Tom Wicky on January 19, 2024

MyFBAPrep Interviews
The industry is consolidating: A chat with Steven J. Edelstein of Fulfillment IQ

In this video, Rachel Go chats with Steven J. Edelstein, Vice President, Strategy and Partnerships, at Fulfillment IQ. Rachel and Steve talk about his background, where merchants and 3PLs need more alignment, keys to smooth eCommerce logistics, and his predictions for the future of 3PLs. Transcript below. Steve’s background Rachel Andrea Go: Can you share...

By Rachel Andrea Go on January 17, 2024

Amazon
How to Use Deals on Amazon For More Conversions

This is a guest post from the e-Comas team. e-Comas is a Luxembourg-based eCommerce agency that helps brands grow faster globally with data-driven insights. Working across Amazon, Shopify, CDiscount, Veepee, Bol, Walmart, and more, they set brands up to scale their business and increase their profitability by overseeing their accounts, content, and advertising. Amazon possesses...

By Guest on January 15, 2024

Fulfillment and Logistics
Unlocking Consumer Desires: Navigating the Fulfillment Experience

This is a guest post from Marissa Incitti. Marissa is the associate director of content for Feedvisor, where she oversees and executes the company’s content marketing strategy and initiatives. Before joining Feedvisor, she was the content marketing manager for a Fortune Global 500 omnichannel commerce technologies and operations company. She brings over a decade of...

By Guest on January 11, 2024

Conversions
Customer Retention Tactics for the Post-Holiday Season

Ecommerce retailers experience the highest rate (82%) of customer abandonment in the post-holiday slump, which lasts from January through April. The influx of new shoppers during the holiday season offers a golden opportunity for sellers, but the real challenge begins once the festivities die down. Ensuring these customers return in the new year is essential...

By Tom Wicky on January 09, 2024

Fulfillment and Logistics
Tackling Q4 Overstock: What to Do With Excess Inventory in Q1

Excess holiday inventory is a financial burden that sellers can’t afford to ignore. Today’s retailers are sitting on an estimated $50 billion in dead stock. This is due to several factors, including rising warehouse fees, unpredictable market trends, inflation, and fluctuating consumer patterns. Demand forecasting is a complex challenge for eCommerce brands, now even more...

By Tom Wicky on January 04, 2024

Conversions
Understanding Post-Holiday Sales Patterns: How to Adjust for 2024

The holiday season has come and gone like lightning. Storefronts are still aglow with festive lights, and filled with empty cardboard boxes as the only evidence of the whirlwind that was Q4. As an eCommerce retailer, while it’s vital to optimize your sales during the holidays it’s equally important to understand and prepare for post-holiday...

By Tom Wicky on January 02, 2024

Conversions Protected: MyFBAPrep Proposal: Blenders Eyewear

There is no excerpt because this is a protected post.

By Tom Wicky on January 01, 2024

MyFBAPrep Updates
MyFBAPrep 2023 Year in Review

Happy New Year to all of our readers! We wanted to close 2023 out with some of our favorite highlights as we go into the new year. Doubled our global warehouse network and available sqft of space In 2023, MyFBAPrep went from 50 to 100 warehouses around the world, including in Mexico, Germany, the United...

By Rachel Andrea Go on December 31, 2023

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