Rachel Andrea Go
To thrive on the Amazon marketplace, you need to do more than just list products. It demands an eye for optimization and a proactive approach to identifying hidden revenue leaks. Regular FBA audits are your secret weapon for maximizing profits, streamlining operations, and staying ahead of the competition. Keep reading to learn how to conduct...
In the cutthroat world of online retail (and especially on Amazon), having the right amount of stock is critical. Too much ties up cash flow, while too little frustrates customers and hurts your reputation. This article features insights from experts Lesley Hensell of Riverbend Consulting and Chelsea Cohen of SoStocked to explain why mastering inventory...
In the first quarter of 2024, 61% of paid units on Amazon were sold by third-party sellers, many of whom rely on the Fulfillment by Amazon (FBA) program to reach millions of customers. While it’s the fuel that drives growth for many vendors on the platform, that doesn’t mean it’s the best solution for everyone. James...
The holiday season can be a stressful time for all—and that includes your 3PL. Even if you have a long-standing relationship with a logistics provider who delivers quality, reliable service, it’s not unusual for 3PLs to get inundated during the holiday logistics rush. But that shouldn’t affect your business. With holiday retail sales poised to...
In our latest MyFBAPrep interview, learn all about Amazon DSP, dayparting, tips for growing your eCommerce business, consumer spending habits, and much more in our discussion with Nadine Schöpper, Co-Founder and Co-CEO of BidX. Check out the recording and transcript below. Transcript below. From business information systems and data analytics to launching a machine-learning Amazon...
A product bundling strategy is quickly becoming a go-to for merchants—and it’s easy to see why. A study from the National Bureau of Economic Research found that selling by product bundling helps merchants increase profits by an impressive 30%. For merchants who don’t offer product bundling yet, Q4 is a great time to launch your...
Successful selling on Amazon is the culmination of meticulous planning, marketing, and setting up your business to gain momentum and continue making sales after launch. It requires a strong sales strategy that carefully curates every aspect of your go-to-market strategy to ensure your promotion, product, and infrastructure build a brand that customers know and want...
As of September 12, 2024, Amazon now requires full truckload (FTL) and intermodal shipments to be sealed with an ISO-17712-compliant, Amazon-approved RFID seal at pickup. If you are shipping less than a truckload (LTL), ISO-compliant seals will be placed at a carrier consolidation terminal before a shipment arrives at an Amazon facility. Amazon’s updated seal...
If you’re stepping into the world of eCommerce, Amazon is the place to be. In the U.S., they own 37.6% of the eCommerce market share, with Walmart in a distant second place at 6.4%. For sellers who want to access a large pool of customers, leverage consumer trust in the marketplace to earn sales, and...
The Amazon marketplace is one of the largest in the world, with an estimated 37.6% of the U.S. eCommerce market in 2023. While much of those transactions occur through Amazon’s own sales, a significant portion of the platform’s revenue goes through third-party (3P) sellers. In fact, in Q1 of 2024, 3P sellers made up 61%...
Of the estimated 2.5 million active sellers on Amazon, nearly 60% are third-party (3P) sellers. The remaining are 1P sellers who directly sell to Amazon via Vendor Central (be aware though, this program is invite-only). If you’re starting out on the marketplace, Amazon 1P selling is a promising option that can allow you to sell...