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Channel Diversification: Diving Into DTC and Other Marketplaces

Maintain brand consistency while investing in channel diversification to protect your brand, acquire more customers, and mitigate risks.

August 12, 2024 | By Tom Wicky

Risks of Switching Your eCommerce Logistics Setup

Revamp your eCommerce logistics to boost efficiency and customer satisfaction. Discover key strategies for smooth transitions and more.

August 14, 2024 | By Rachel Andrea Go

10 Ways to Optimize Logistics to Protect Your Brand

When you optimize your logistics, you guard your buyer experience, prevent poor reviews and mishaps, and protect your brand.

August 15, 2023 | By Tom Wicky

10 Critical Questions to Ask Before Choosing Your Fulfillment Partner

Choosing a fulfillment service can be overwhelming. Here are 10 critical questions to ask before deciding.

January 03, 2023 | By Tom Wicky

Amazon 1P vs 3P: Benefits of Each and Why to Move From 1P to 3P

Amazon 1P vs 3P is the battle for eCommerce dominance. We’ll break down the differences and why you should switch from selling 1P to 3P.

May 16, 2024 | By Rachel Andrea Go

MyFBAPrep Blog

Conversions
The Ultimate Guide to Marketing Themed Products

Within each season, excitement builds for various holidays, and in eCommerce, themed products can seize that opportunity — when marketed well. A jack-o-lantern plush toy may become a sensation in October, only to be replaced by trendy, twinkling Christmas ornaments in December. Marketing themed products requires a balanced combination of creativity, strategy, and a festive...

By Tom Wicky on October 03, 2023

Conversions
Navigating the Holiday Rush: Essential Dates and Insights to Maximize Sales During the Holidays

Although it may seem early, now’s the time to brace yourself for the frantic shopping spree that lies ahead. The 2023 holiday season is coming — fast. In online retail, the holiday rush is not for the faint of heart. It’s a high-stakes battlefield where meticulous planning, strategic execution, and a keen understanding of crucial...

By Tom Wicky on September 28, 2023

Amazon
Mastering The Game of Toys: A Comprehensive Guide to Selling Toys on Amazon FBA

In the vast online marketplace, few categories boast the same dynamism and potential as the toy industry. With timeless brands like Barbie coexisting with newer fan favorites such as FunkoPop and Pokémon, there’s plenty of opportunities for savvy Amazon FBA sellers to explore and profit from. The popularity of these brands isn’t solely rooted in...

By Taylor Meeker on September 26, 2023

Direct to Consumer
a shop with gifts
7 Great eCommerce Campaigns to Inspire Your Holiday Marketing

It’s never too early to plan for the holidays. After all, for most merchants the holidays are their most lucrative time of the year. In 2020, U.S. buyers spent $201.32 billion online during the holiday season, a 45.2% jump from $138.65 billion in 2019. Online sales were also projected to grow by 6.1% in 2022....

By Tom Wicky on September 21, 2023

Conversions
How to Run an Outstanding Gift Card Redemption Campaign

When in doubt, buy a gift card. It’s a safe and convenient gift-giving option, with 32% of consumers purchasing seven or more a year. Gift cards foster brand loyalty and attract new customers. However, they also pose a formidable challenge: the accumulation of outstanding, unused balances. Enter the concept of gift card redemption campaigns, a...

By Rachel Andrea Go on September 19, 2023

Conversions
Sweet Profits: Capitalizing on Candy and Chocolates in the eCommerce Space

Few eCommerce sectors offer as enticing a proposition as candy and chocolate sales. The allure of sweets is enduring and universal; beyond mere indulgence, these products evoke pleasure, trigger nostalgia, and offer moments of simple joy. Venturing into the eCommerce space dedicated to these treats is a strategic move that extends beyond product transactions. It’s...

By Tom Wicky on September 14, 2023

Conversions
Halloween eCommerce: Leveraging the Spooky Season for Boosting Sales

As the leaves start to change and the air becomes crisp, a familiar excitement fills the atmosphere — Halloween is right around the corner! Beyond the costumes, candy, and spooky decorations, there’s a significant economic industry to this delightfully haunting holiday. Halloween serves as more than just a time for trick-or-treating; it marks the kickoff...

By Tom Wicky on September 12, 2023

Conversions
eCommerce European Expansion: 8 Steps to Expand to Europe

The European eCommerce market is expected to hit USD $634.10 billion in 2023 — and that trajectory is projected to continue to climb. With a forecasted annual growth rate (CAGR) of 9.34% from 2023 to 2027, experts anticipate the market volume will escalate to USD $906.20 billion by 2027. Achieving success in one market is...

By Rachel Andrea Go on September 07, 2023

Amazon
Off-Season Tactics to Stay on Top During Slow Selling Seasons

This is a guest post from the team of BellaVix. Seasonality on Amazon is a major challenge for eCommerce brands, particularly those selling in categories like apparel, novelty, and garden. Low demand on the digital marketplace doesn’t have to mean no sales though. Unlocking basic techniques and strategies is key to sustainable success as an...

By Guest on September 05, 2023

Amazon
How to Protect Your Amazon Brand From Counterfeits

eCommerce has empowered millions of small and medium-sized enterprises to reach a global audience. Amazon, especially, has become synonymous with online retail, providing a digital marketplace for sellers to target a vast spectrum of industries and niches. Unfortunately, it’s also given rise to a destructive force: counterfeits. These imposters do more than simply copy legitimate...

By Taylor Meeker on August 29, 2023

MyFBAPrep Updates
MyFBAPrep Tops South Florida Business Journal’s “Fast 50” List of South Florida’s 50 Fastest-Growing Companies of 2023

Prestigious List Showcases the Highest Percentage Revenue Growth Over Two Years Coral Springs, Fl. (Aug. 25, 2023) – MyFBAPrep, an eCommerce warehouse and logistics network, announced today that it has topped South Florida Business Journal’s “Fast 50” List, which features the 50 fastest-growing companies within the Miami-Dade, Broward and Palm Beach counties with revenues under...

By Rachel Andrea Go on August 25, 2023

Conversions
What goes into an A+ unboxing experience?

The unboxing experience has emerged as a powerful tool for eCommerce brands to differentiate themselves and leave a lasting impression on customers. In online shopping, you have to make every touch point with your customers count. That’s why crafting a stellar unboxing experience has become a key focus for businesses seeking to stand out in...

By Taylor Meeker on August 24, 2023

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