Kate Farms creates plant-based, science-backed nutrition shakes and formulas designed for tube feeding and drinking. Their premium products are thoughtfully prepared from high-quality ingredients such as organic pea protein, prebiotic fiber, and phytonutrients. All Kate Farms products are Certified USDA Organic, Non-GMO Project Verified, and made without common allergens. The brand’s commitment to quality and...

By Rachel Andrea Go on July 10, 2024

Obagi is an award-winning global skincare brand, known for its medical-grade clinically-proven products that deliver transformative, visible results for all skin concerns, skin types, and skin tones. Obagi uses MyFBAPrep to prep and send their products to Amazon. We spoke with Isabel Bolanos, business strategist of Waldencast, the parent company of Obagi to learn what...

By Rachel Andrea Go on June 26, 2024

Noble House Furniture, a leader in the home furnishings space, has to deal with some of the largest bulkiest shipments in eCommerce. The Noble House team needed to find a way to efficiently and affordably ship everything from oddly shaped packages to large and oversized goods for sales channels such as Target, Amazon, Walmart Marketplace...

By Rachel Andrea Go on June 12, 2024

In the cutthroat world of eCommerce, where lightning-fast fulfillment reigns supreme, Warehouse 72 exemplifies efficiency and first-rate service within the MyFBAPrep network. Strategically situated in Gloucester City, New Jersey, this facility offers innovative logistical solutions and is a trusted retailer partner. Keep reading to discover what makes Warehouse 72 a cut above other storage spaces....

By Rachel Andrea Go on May 01, 2024

With the holidays coming up, every kid (and plenty of adults) look forward to oodles of candies, chocolates, dressing up, and fun merry-making. SupplyTiger sells candy and chocolate, costumes, and other treats in theme with holidays like Easter, Halloween, and Christmas. Earlier this year, SupplyTiger suddenly found themselves in need of efficient and cost-effective logistics...

By Rachel Andrea Go on October 26, 2023

Who doesn’t love a decadent, yet healthy snack that helps fuel your workouts, fill your cravings, and fits seamlessly into your day-to-day routine? Slate, an official UFC partner, is a lactose-free, high-protein, keto-friendly drink with no added sugars and all the flavor. Since it can function as a healthy pick-me-up, pre- or post-workout snack, or...

By Rachel Andrea Go on October 24, 2023

Pacers Running is an iconic running shoe retailer that celebrates the journey and accomplishments of runners. They build communities by putting on best-in-class experiences for runners and delighting their customers with white glove service. They utilize MyFBAPrep to handle their Shopify fulfillment and Amazon FBA prep, so we spoke with Pacers Running President Chris Farley...

By Rachel Andrea Go on November 19, 2021

Biggar and Leith is a wine, spirits, and fancy goods company that sells popular brands like the Hotel Starlino aperitivos and Casa Firelli hot sauce. Their dedication to craftsmanship and eye for excellence helped them curate such successful and well-loved brands. Casa Firelli sells a rich, rounded Italian hot sauce that gives a delicious kick...

By Rachel Andrea Go on November 17, 2021

Kaspien partners with popular eCommerce brands on multiple channels to provide real-time analytics, a comprehensive supply chain, brand protection and optimization, algorithmic advertising, multi-marketplace tools, and more. They have the unique experience and tech stack to help sellers grow and expand across marketplaces successfully and profitably. Kaspien has partnered with more than four thousand brands,...

By Rachel Andrea Go on August 19, 2021

Caveman Foods provides Paleo-friendly snacks that are delicious, nutritious, and made with natural ingredients. They cut out artificial sweeteners, GMOs, dairy, soy, and gluten. Their guilt-free snacks are either Paleo Certified or Paleo-Friendly Certified, making them excellent for hiking, camping, road trips, or just taking along for when you feel like a healthy treat. Needless...

By Rachel Andrea Go on August 12, 2021

If you’re not already using custom machinery in your FBA prep process, then now is the time. With specialized tools uniquely designed and deployed for your brand’s processes, you can accelerate turnaround times, improve bundling, and prepare your business to scale, for example. Setting up and integrating custom machinery into your current workflows, however, can...

By Rachel Andrea Go on November 19, 2024

Artificial intelligence (AI) is rapidly transforming eCommerce, bringing benefits as well as challenges. Businesses are adopting AI to streamline operations, personalize the customer experience, and boost sales. However, ethical considerations and potential misuse of AI technology have given rise to new concerns. Keep reading as we explore the rapidly expanding role of AI and eCommerce,...

By Taylor Meeker on November 14, 2024

In today’s fiercely competitive online environment, data isn’t a luxury — it’s the fuel that propels businesses forward. Whether you sell on Amazon or are building your own storefront, embracing an eCommerce data analytics approach unlocks numerous benefits. Imagine optimizing your marketing campaigns, streamlining operations, and managing inventory with laser precision. This is the power...

By Rachel Andrea Go on November 12, 2024

Amazon selling is often touted as one of the biggest opportunities of the century, with the marketplace attracting 3.09 billion users per month and generating $1.57 billion in daily sales. But not even Amazon is a completely safe bet: In 2023, the eCommerce juggernaut “found, seized and discarded more than 7 million” counterfeit items. Despite...

By Tom Wicky on November 11, 2024

A reliable logistics provider is crucial for a successful eCommerce venture. Companies that focus on supply chain optimization can expect a 10%–15% reduction in total logistics costs, and these services bring such impactful efficiencies. The right logistics provider partner can dramatically improve a business’s bottom line by optimizing processes, slashing costs, and elevating customer satisfaction....

By Rachel Andrea Go on November 07, 2024

Q4 is the most important sales period of the year; depending on what your store offers, most sellers can expect a 2%–70% boost in sales for the period. In 2023, U.S. eCommerce sales saw an increase in revenue from $268.745 billion in Q3 to $322.862 billion in Q4 eCommerce revenue, matching a five-year trend of...

By Rachel Andrea Go on November 05, 2024

Sellers on Amazon have two main choices for their order fulfillment: Fulfillment by Amazon (FBA) or Amazon Fulfilled by Merchant (FBM). To navigate the vast marketplace successfully, it’s critical to build the right strategy around these models. Although FBA is the more popular option (a whopping 82% of sellers use it), Amazon Fulfilled By Merchant...

By Rachel Andrea Go on November 04, 2024

In this video, Autron Co-founder & CTO Julian Timings discusses machine learning in Amazon advertising, the importance of retargeting, balancing inventory and ads in Q4, and much more. Transcript below. Julian’s background Rachel Go: First off, thank you so much, Julian, for coming on to chat with me for the MyFBAPrep interview series. To kick...

By Rachel Andrea Go on October 31, 2024

The average Amazon return rate can vary greatly depending on the product: While some categories hover around 5% to 15%, others, like clothing, jewelry, and electronics, can see a returns rate as high as 40%. That’s a significant chunk of profits vanishing. High return rates can hurt your seller reputation and even lead to account...

By Rachel Andrea Go on October 29, 2024

eCommerce is an industry of continuous fluctuation. Beyond dedication and fresh ideas, success hinges on recognizing when your business model needs a fundamental shift. From evolving customer habits to tech leaps and crowded markets, understanding when and how to pivot strategically can mean the difference between stagnation and skyrocketing your business. Keep reading to learn...

By Taylor Meeker on October 24, 2024

The world of eCommerce thrives on the harmonious interplay of creativity and technology. Success in this space hinges on eCommerce retailers’ ability to integrate these seemingly disparate forces seamlessly. This requires a nuanced understanding of both, as well as the fostering of effective collaboration among the creative and technical teams that drive them. Drawing on...

By Taylor Meeker on October 22, 2024

To thrive on the Amazon marketplace, you need to do more than just list products. It demands an eye for optimization and a proactive approach to identifying hidden revenue leaks. Regular FBA audits are your secret weapon for maximizing profits, streamlining operations, and staying ahead of the competition. Keep reading to learn how to conduct...

By Rachel Andrea Go on October 17, 2024